We help people achieve

Our clients' success is what drives us, and our ability to give valuable business knowledge to help individuals and organisations thrive is our purpose.

Competitive Insights

How you position your business in a challenging market is all about insights, analysis, awareness and the ability to see. Successful companies use experts to drive results. We are able to guide your leaders in developing an evolving pathway for a CI capability.



Coaching is an empowering method of development that can assist you in reaching higher performance. Our coaching programs are designed to help individuals and businesses to develop leadership, improve decision-making and achieve goals.

Keynote Speaker

With over 20 years of diverse industry experience Babette Bensoussan - 'The Decision Making Maverick', is a wealth of knowledge and an inspiring keynote speaker in the areas of Competitive Intelligence, Strategy and Coaching.


Getting a major project off the ground

Is your strategy in place?

Do you understand the competition?

Focus and commitment

Staying on track to meet your goals requires support and focus.

Are you getting side tracked from your valuable actions?

Better ideas, decisions, success!

Success comes for making good decisions at critical times.

Is this a skill you have?

Strategy War Games

Strategy War Games help build a competitive advantage enabling you to think better than your competitors. 

Energy Leadership

A unique assessment tool that provides a snapshot of your perceptions, attitudes, behaviours, and overall leadership capability.

Tools for Success

Our collection of tools has been built over two decades through solving many complex business issues


Our Latest Insights

We present insights that assists our clients in better decision making. We hope you find them useful too.
15 Mar 2018

Are your beliefs creating the life you want?

Beliefs are thoughts in our heads that influence our emotions, behaviours, attitudes, and actions. Some beliefs can be empowering, which can lead us to great success, or self limiting which stops us from achieving our goals. However, we need to be cognisant that beliefs are only thoughts and that they are not real. With the […]

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05 Mar 2018

Monday Motivation – Let me be your Jiminy Cricket!

When Jiminy Cricket first came to media attention for his supporting role in a movie called Pinocchio in the 1940s, few realised the significance of this little green, talking insect with umbrella and top hat. To me, he represents the essence of my coaching philosophy. Goal Setting First he teaches you to sing (or hum), […]

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14 Feb 2018

SWOT – The most abused analytical technique in management

As most business people would know SWOT is an acronym for Strengths, Weaknesses, Opportunities and Threats. Traditional SWOT analysis is possibly the most widely known and among the most utilized means of situation analysis.  A SWOT analysis is used to assess the fit between a company’s internal resources and capabilities (its strengths and weaknesses) and […]

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07 Feb 2018

Are you reading the signals that will save your business?

As we move into 2018, I am getting requests from colleagues and businesses about the need to ensure that they understand their competitive environment and that they are clear on the focus of their strategy for 2018. The problem that I often encounter is that most business strategies are generally ideas blowing in the wind […]

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We've worked with

We empower individuals to drive change within themselves, their businesses, their companies in Australia and around the world.

Ready to take it to the next level?